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La Frontera

Beach Chiringuito

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Client La Frontera, Málaga
Category Branding
Year2021
la frontera
la frontera
la frontera

El límite lo ponés vos

In Málaga Beach, where the sand meets the sea, there is a delightful Chiringuito (also known as a beach bar/restaurant) owned by wonderful people. They approached me in 2021 to design their brand identity, as well as create various graphic elements such as menus, posters, Instagram posts, and stories.

la frontera
la frontera
la frontera
la frontera

Relaxed style

After the initial briefing, we collectively decided to create a brand identity that exuded a friendly, laid-back, and beachy vibe. Additionally, as the owners were originally from Argentina, they expressed a desire to incorporate travel and airplane references into the design. To meet these requirements, I developed a collection of stamps and other graphic assets that seamlessly blended elements of both Málaga and Argentina.

  • Logo design
  • Branding (concepts, color palette, typefaces, photo usage, etc.)
  • Menu design
  • Brand Guidelines